What is the product being sold?
Hair cream for men that is in the form a liquid.
How does this advert create desire for the product?
Because they use the females to create the idea that if they use the hair cream they will get girls.
What is the idea being sold?
The idea is that the product is a liquid hair groom, with score's scent, and greaseless look. The idea is that you will be irresistible if you use it.
How does Score construct a narrative which appeals to its target audience?
Score creates a narrative that females will 'worship' the man who wears this hair cream and that they will irresistible.
How is this reinforced through Mise en Scene?
by the way the people have been positioned, where the male is being lifted by the women to show that he is above them as they 'worship' how good he is. We can see that the man is the one who is at the top and above women that also seem as though they are lifting him up and the man is the one who appears to be smiling the most. We see that his masculine features are put in the frame clearly e.g his arms
Can you use semiotics to argue this?
he has power over the women are their to sit and look good.
How and why audience responses to the narrative of this advert may have changed over time?
Audiences' response has changed over time because there has been an increase in equality towards women. This would have been seen as sexist in earlier years as women are underneath men and their power, however, now there are more rights.
No comments:
Post a Comment